You’ll flip for the foldable Motorola Razr smartphone reboot

You’ll flip for the foldable Motorola Razr smartphone reboot

Lenovo will soon make a push to cash in on the distinguished Razr name, with a report from The Wall Street Journal detailing a partnership between the device's maker and Verizon to sell a new foldable Razr phone in the USA as early as February.

A report coming from the Wall Street Journal suggests that Motorola will be bringing back the Motorola RAZR phone this year.

The WSJ report reveals that the new Moto RAZR will be available exclusive to Verizon in the United States.

Motorola is planning to revive it's Razr brand which once sat on the throne for one of the most iconic and stylish phones in the market. Then, Verizon and Motorola used the branding to highlight the slim design of the Android device. According to the most recent stats, that handset sold a whopping 130 million units - whereas Motorola past year aimed to shift just 30 million Moto G6 phones. With its sophisticated display, this new flip phone is expected to be priced around US$1,500 (about RM6,159).

Certainly, a clamshell smartphone would be a better bearer of the RAZR name than the 2011 DROID RAZR ever was.

But Razr sales dropped when Apple launched its first iPhone in 2007, which featured a touchscreen and sleek design.

More news: Murray opts into NFL Draft but baseball remains an option

Now, owned by Lenovo, the company is trying to regain it's status and is desperate for another big hit.

Although there aren't any firm details on the phone yet, this latest report matches what Lenovo CEO Yang Yuanqing said to us at MWC 2018.

It's not clear whether or not Motorola would bring this back as a top-tier competitor or just a cheaper feature phone.

Nostalgia for the devices of decades past have spurred some unexpected remakes.

The comeback of the Motorola Razr looks to be of limited scope initially.

Related Articles